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Episode 2: Communication

Updated: Jan 23, 2023

The Seven C’s of Creative Leadership

By Tony Vengrove


7 C's of Creative Leadership

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Welcome to Episode 2 of The Seven C’s of Creative Leadership!  In this conversation we dive into the first C: Communication. Why is communication the first C? Because creative and innovative initiatives require both a vision to inspire and constraints to ensure people’s effort is directed into specific areas.


Perry Baldwin, COO of The Family Room, joins us to share his perspective about communication and creative leadership. Highlight’s from Perry’s interview include:

  1. Why it’s essential to articulate a vision or a WIG (wildly important goal) for your business.

  2. Why communicating through objectives not only helps initiative work, but is critical to judging ideas.

  3. The importance of accountability and why it shouldn’t be feared.

  4. The most important communication tool: listening.

  5. Recognizing that creativity isn’t analytical; you have to accept that you can’t manage creativity, only influence it.

Effective communication is the bedrock of Creative Leadership! Creative leaders understand the power of communication when it comes to inspiring creative thinking in their organization and will do whatever it takes to ensure everyone is aligned with the vision.


Be sure to join us next Monday for Episode Three: Curiosity. We’ll welcome branding and strategy guru, Steve Kazanjian to the show. Steve will share his wisdom on how to stimulate curiosity in your organization. You won’t want to miss this important conversation, which is critical to both leading innovation and driving employee engagement.


You can follow the show and listen to archived episodes at our official landing page at Business in the Morning.


Founder, Miles Finch Innovation LLC

Miles Finch Innovation helps companies navigate the messy territory of corporate innovation. We’re strategic thinking partners who can help you get unstuck and identify creative solutions to your toughest challenges. We also love to train and speak on the subject of Creative Leadership. Email us or call us at 860-799-7505 to learn how we can help you you unlock the creative potential of your employees.

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